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Click here for the 2007 SEAK Negotiating Skills For Physicians Program

Conference
SEAK Negotiating Skills For Physicians

Schedule

Sea Crest Oceanfront Resort 
Falmouth, Massachusetts

Faculty

August 13, 2004

Registration Info

 

Registration Form

 

PDF of entire brochure

Executive Summary

The average physician will negotiate for millions of dollars over the next twenty years (including salaries, professional services, real estate transactions, and purchases and sales of personal property) without the benefit of any training in negotiation skills. SEAK Negotiating Skills For Physicians was designed for physicians like yourselves to teach you the negotiation skills you need and give you an opportunity to practice these skills through a variety of challenging negotiation exercises.

Learning Methodology

SEAK Negotiating Skills For Physicians is a practical course that will teach you the skills and techniques you need to be a successful physician negotiator. The course utilizes advanced adult learning principles and features numerous hands-on case exercises. It has been specifically designed for physicians facing today's increasingly difficult medical marketplace. The didactic portion of the course is lively and interactive. The case examples involve negotiations with employers, employees, colleagues, managed care companies, real estate transactions, and much, much more. Each negotiation exercise is discussed in detail after its conclusion. Physicians will have ample opportunity to ask questions and have them answered by the expert faculty.

In this intensive two-day course you will learn how to:

  • Prepare and succeed when negotiating managed care and other insurance contracts

  • Negotiate physician compensation, employment contracts, benefits like a pro

  • Win at Internet negotiations

  • Avoid and break deadlocks

  • Determine the amount of "flexibility" available

  • Negotiate without destroying ongoing relationships

  • Win in "win-win" situations


Learning Objectives

  • Discuss how to say "no" professionally.

  • Explain how to turn a competitive negotiation into a cooperative one.
  • List ways to avoid "trickle down" loss.
  • Explain how to practice active listening skills.
  • Understand how to ask the right questions.
  • Explain how to determine your opponent's interests, needs, and desires.
  • Learn when the best time is to negotiate.
  • Understand when it is best to remain silent.
  • Discuss how to prepare for a negotiation.
  • Understand the use and abuse of emotions during negotiations.
  • List ways to gain more concessions than you give up.
  • Explain what makes telephone negotiations especially challenging.
  • Discuss ways to defeat your opponent's tactics.
  • Explain how to gather information.
  • List ways teams can better negotiate.
  • Discuss how to finalize a negotiation and close the deal.
Faculty:

Steven Babitsky, Esq., is a former trial lawyer who has over 30 years of experience as a professional negotiator. Attorney Babitsky is the co-author of the best-selling book The Successful Physician Negotiator: How To Get What You Deserve and numerous other publications. He is a lively and entertaining trainer who has trained thousands of physicians over the past 23 years.

Here's What Past Attendees Have To Say About This Program:

"Great speaker and educator! Holds audience for the ENTIRE time - very unusual"

"Excellent"

"Informative and helpful, well met my objectives"

"Steve is a world-class character"

"Very informative"

"Great job! Very dynamic, appreciate benefiting from his personal experience"

"Very good program"

 

Registration Information: The $395 tuition includes a valuable seminar reference manual, continental breakfast and lunch each day with faculty, coffee breaks, and a dynamic learning experience.

 

Friday, August 13, 2004

7:30-8:00 Registration & Continental Breakfast
8:00-8:15 Introduction: 

Why physicians don't negotiate; How much are you negotiating for? The $12,000 an hour negotiation.
8:15-8:30 Diagnosing When a Negotiation Has Started

· How to use an ambush negotiation
· How to avoid an ambush negotiation

8:30-8:45

Saying No

How, when, and why to just say no

8:45-9:00 Competitive vs. Cooperative Negotiations

· Diagnosing competitive negotiation
· Diagnosing cooperative negotiation
· Moving from a competitive to cooperative negotiation

9:00-9:15 Where to Negotiate

· Negotiating in their office
· Negotiating in your office
· Negotiating in neutral site

9:15-9:45 Negotiating Employment, Managed Care and other Formal Written Contracts

· Using forms & checklists (provided)
· Legal issues

9:45-10:00 Authority

· The importance of negotiating with the "yes" person
· Dealing with lack of authority
· Reducing your own authority
· Avoiding "trickle down loss"

10:00  - 10:15 

Break and Networking Opportunity

10:15-10:45 Asking and Answering Questions

· Ask questions early and in writing
· Asking open-ended questions
· Phrasing the questions correctly
· Avoiding answering questions directly

10:45-11:00 Needs, Interests, and Desires

· Finding out opponent's x-factor
· Creating an ally

11:00-11:15 Deadlines

· Using deadlines effectively
· Accelerated deadlines

11:15-12:00 Power and How to Develop It

· Capitalizing on your opponent's verbal leaks
· Developing a "BATNA"
· Using your opponent's "investment"

12:00-1:00 

Lunch Provided (with Faculty)

1:00-1:15 Preparation and Aspiration Levels

· Reducing opponent's aspiration levels
· How to make sure you don't sell yourself short
· Negotiation preparation checklist
· Information gathering

1:15-1:30 Silence is Golden

· Using the silence tactic
· Loose lips sink ships

1:30-2:00 Concessions

· Making them work for it
· Linkage
· Anchoring your opponent
· "The story"

2:00-2:15 Deadlock

· Using fear of deadlock
· Agreeing to no deadlock

2:15-2:30 Emotions

· Controlled anger/high horse
· Specter of failure

2:30-2:45 Break and Networking Opportunity
2:45-3:00 Long Term Relationships

· Create a bigger pie
· Identifying "win-win" scenarios

3:00-3:15 Team Negotiation

· Divide and conquer
· The "weak link"

3:15-4:30 Negotiation Tactics & Defenses

· Split the difference
· Take it or leave it
· Need a ballpark price
· You're the best
· I only have "x"
· Are you willing to accept?
· Brinksmanship
· Outrageous opening offer
· Limited authority
· "Belly up"
· Think of the future
· Limited time offer
· You have to do better than that
· Selection from limited menu
· Telephone negotiations

SEAK in Falmouth -- August 2004

Registration
Information
 

CME  Registration Form August 2004 Home PDF of entire brochure Practice Management Skills for Physicians
Medical-Legal Report Writing SEAK Business School Effective Medical Witness  Investing Strategies for Physicians Law School for Physicians Asset Protection
Malpractice Survival Independent Medical Examiner   Negotiating Skills Non-Clinical Careers for Physicians Advanced 
Financial Strategies
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